1. Skip to navigation
  2. Skip to content
  3. Skip to sidebar
The National College Magazine
Current Issue
Select Previous Issues
Summer 2010
U Magazine
Spring 2010
U Magazine
Winter 2009
U Magazine
Fall 2009
U Magazine
Spring 2009
U Magazine
20th Anniversary Issue
U Magazine
Summer 2008
U Magazine
Spring 2008
U Magazine
Winter 2007
U Magazine
Fall 2007
U Magazine
Summer 2007
U Magazine
Spring 2007
U Magazine
Winter 2006
U Magazine
Fall 2006
U Magazine
Summer 2006
U Magazine
Spring 2006
U Magazine
Winter 2005
U Magazine
Fall 2005
U Magazine
Summer 2005
U Magazine
Spring 2005
U Magazine
Winter 2004
U Magazine
Fall 2004
U Magazine
Spring 2004
U Magazine
Winter 2003
Fall 2003
Spring 2003

U.Mag's Top 25 Articles
From wacky college stories to celebrity interviews, these are our favorite U. articles of all time.
Binge Drinking: A College National Pastime?
Body Image: Taken Too Seriously?
Crime on Campuses
Campus Clips
Admissions Without SAT
Is Your School Cool?
Master's Degree: Worth It?
Tech Talk
Student CEO's
Digital Plagiarism
Turn Off Your Cell Phone!
Online Exclusives
Backpack Europe
Find advice before you go.
1-800 Database
Full of dial-up help.
Arts & Entertainment
NC-17: It Ain't Right!
Dr. Drew On the Web
Dixie Chicks Set To Fly
Cooking w/ Chef Rossi
One Pot Suppers
Pasta Bada-Bing!
Cocktail Hour Munchies
Health & Nutrition
Brain Food for Finals
Abstinence on Campus
Suicide Gene?
U. Archives
Find a College or University
Get Help Writing Your Admissions Essay
Financial Aid
Find a Scholarship

Print this article

Web-celeb Tomiko Jones

Tomiko Jones is your ordinary U. of Pennsylvania senior except for one small detail: from jellybeans to VCRs, everything she needs she buys on-line.

Jones – along with Alanna Blanco at California State U., Chico, and Scott Raymond at the U. of Kansas – is one of three daring college students participating in Levi's e-commerce experiment. Armed with a $500 per week allowance (yep, that's right, 500 smackeroos per week!), these three Web-celebs are discovering if it's possible to browse, budget and buy everything they need for an entire semester on-line.

This virtual reality isn't half bad, says Tomiko. After only two weeks, she had bought some CDs, flowers for her mom, groceries, a VCR, and plenty of Levi's. And even though she shelled out $300 her first week, she's still looking for a cell phone and a spring break trip.

"I'm having a blast," Jones says. "You click on something on the Internet and it's delivered in two days. I'm getting used to that."

But what about those fast-food cravings during all-night study sessions? "At the beginning I thought I was going to be able to log on to a fast food site and have food delivered," she says. "I'm still waiting for ‘FeedTomiko.com'"

By Jessica Lyons, Assistant Editor

Want to see what the students are buying ? Go to www.levi.com. Stay tuned for their on-line show at 9 p.m. EST on Sundays for surprise drop-in celebrity guests.

Return to Table of Contents

Print this article